Deloitte Consumer Products Analytics
Produced to introduce Deloitte’s suite of analytics tools designed for the consumer products space, this video was built to fit seamlessly with Deloitte’s print and online graphics palette. With a mandate to create an engaging and informative tool for Deloitte’s sales and marketing engineers using colors and iconography from the Deloitte approved library, Peterson and his team took Deloitte’s material and developed it in unconventional ways, combining graphic elements to tell a broader story.